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1 |
ID:
023304
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Publication |
London, Macmillan, 2017.
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Description |
xi, 322pWhite spine
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Summary/Abstract |
Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organisation from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organisation to new heights of confidence, market creation, and growth.
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Standard Number |
9781509832163 Hb.
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Circulation
Accession# | Call# | Current Location | Status | Policy | Location |
I02204 | 658/KIM | Main | On Shelf | General | |
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2 |
ID:
027340
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Publication |
Massachusetts, Harvard Business School Press, 2003.
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Description |
x, 304pBlack spine
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Summary/Abstract |
In his worldwide bestseller The Innovator's Dilemma, Christensen explained how industry leaders get blindsided by disruptive innovations precisely because they focus too closely on their most profitable customers and businesses. The Innovator's Solution shows how companies get to the side of this dilemma, creating disruptions rather than being destroyed by them." "Drawing on years of in-depth research and illustrated by company examples across many industries, Christensen and Raynor argue that innovation can be a predictable process that delivers sustainable, profitable growth. They identify the forces that cause managers to make bad decisions as they package and shape new ideas - and offer new frameworks to help managers create the right conditions, at the right time, for a disruption to succeed." "Revealing counterintuitive insights that will change your perspective on innovation forever, this landmark book shows how to create a disruptive growth engine that fuels ongoing success.
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Standard Number |
1578518520 Hb.
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Accession# | Call# | Current Location | Status | Policy | Location |
I02662 | 658.4063/CHR | Main | On Shelf | General | |
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3 |
ID:
020020
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Publication |
London, Wayland Publishers, 2015.
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Description |
32pGreen Spine
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Series |
Big brands
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Summary/Abstract |
Find out how McDonald's grew from one restaurant to become the globe-dominating chain it is today. From marketing alliances to the company's attempts to counter its critics, this is a fascinating look at McDonald's, and at the fast-food industry as a whole.
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Standard Number |
9780750292559 Hb.
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Circulation
Accession# | Call# | Current Location | Status | Policy | Location |
018854 | 338.7/SEN | Main | On Shelf | General | |
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4 |
ID:
018605
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Publication |
San Francisco, Brett-Koehler Publishers, 2014.
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Description |
196pWhite spine
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Summary/Abstract |
We are living amidst a remarkable transformation. The linear, throwaway economy of today--in which we extract resources, create products, use them, and throw them away like a cheap plastic fork--is rapidly coming to a close. We are, simply put, running out of things to mine and places to trash. A new economy is being born, one that takes this line and turns it into a circle. Resource scarcity--the overfished ocean--is the reality virtually every company is swimming in. Those managers who deeply understand and master this shift will be able to turn the new reality into disruptive innovation and remarkable competitive advantage. Overfished Ocean Strategy offers five essential principles for developing products and services for this new reality. A business owner herself, Nadya Zhexembayeva fills the book with examples of companies that are already successfully navigating the overfished ocean. Unlike less-farsighted companies, they are not making "green" products as a sideline for a niche market but rather have made dealing with resource scarcity the central, driving force of their entire strategy. As these innovators ride ahead of the wave, new products, new business models, new markets, and new profits follow. You can join them, or you can be left standing on the shore. Business is waking up to a global shortage of resources of every kind. Raw materials are running out, whether in Tokyo or Quito. While businesses have toyed with the idea of sustainability as a means to market to eco-minded consumers, this book shows that scarcity must become central to their thinking and the key driver of strategic innovation
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Standard Number |
9781626564176 Hb.
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Circulation
Accession# | Call# | Current Location | Status | Policy | Location |
I01334 | 658.4083/ZHE | Main | On Shelf | General | |
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5 |
ID:
022291
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Publication |
London, Bloomsbury Publishing, 2016.
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Description |
vii, 211pBlack spine
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Summary/Abstract |
The book is based on research carried out by Ashridge Business School, as well as live case studies of the strategic decision-making process in action, which really brings the subject to life. By drawing on key elements of both strategy and risk, this book will outline how an understanding of risk can play a critical part in decision-making and offer long-term and profitable gain to organisations.
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Standard Number |
9781472926043 Hb.
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Circulation
Accession# | Call# | Current Location | Status | Policy | Location |
I02015 | 658.155/MAC | Main | On Shelf | General | |
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