| Publication |
New Delhi, Tata McGraw-Hill Education Private Limited, 2007.
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| Description |
xiv, 208pMustard spine
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| Summary/Abstract |
The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there - the "partners" - and the special experience they create for each customer. Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this book takes you deep inside one of the most talked-about companies in the world today.
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| Standard Number |
9780070636767 Hb.
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