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COMPUTER INDUSTRY - UNITED STATES (4) answer(s).
 
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ID:   016757


Apple way: Twelve management lessons from the world's most innovative company / Cruikshank, Jeffrey L. 2007  Book
Cruikshank, Jeffrey L. Book
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Publication New Delhi, Tata McGraw Hill Education Private Limited, 2007.
Description xviii, 206pWhite Spine
Summary/Abstract Shows you how to use the success secrets of Steve Jobs to create a stylistic and technological revolution in any company. The computer industry has seen significant losses over the past few years, but one company has emerged with unprecedented profitability. The Apple Way examines how the company combines innovative, integrated product development, exceptional customer support, a high-performa nce corporate culture, sleek packaging, and cutting-edge marketing to keep the business ahead of the curve and on top of the game. This insightful book divulges how the company's steps--and missteps--have led to its continuing evolution, and what lessons you can learn from Apple.
Contents Chapter 1. Marvels and Margins Chapter 2. Find the Future Chapter 3. Take Their Breath Away Chapter 4. Guard the Family Jewels Chapter 5. Keep Your Friends (Reasonably) Close to You Chapter 6. Keep Your Promises Chapter 7. Build the Cult Chapter 8. Get It Out There Chapter 9. Keep Your Cool Chapter 10. Flog the Bad Guys Chapter 11. Fix Your Leaders Chapter 12. Fix Your Plan
Standard Number 007063470X Pb.
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I00904658.4/CRUMainOn ShelfGeneral 
2
ID:   022263


Becoming Hewlett-Packard: Why strategic leadership matters / Burgelman, Robert A.; McKinney, Webb; Meza, Philiip, E. 2017  Book
Burgelman, Robert A. Book
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Publication Oxford, Oxford University Press, 2017.
Description xix, 384pBlack spine
Summary/Abstract This work documents how HP's successive CEOs have contributed to the company's process of corporate becoming. The strategic leadership frameworks used to illuminate these contributions will be helpful for theory development and offer practical tools for founders of new companies and CEOs and boards of directors of existing companies.
Standard Number 9780190640460 Hb.
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3
ID:   021306


Story of Apple / Gilbert, Sara 2016  Book
Gilbert, Sara Book
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Publication Mumbai, Jaico Publishing House, 2016.
Description 70pWhite Spine
Series Creative companies
Summary/Abstract A look at the origins, leaders, growth, and products of Apple, the consumer electronics company that was founded in 1976 and today manufactures some of the world's most popular computer products.
Standard Number 9788184953633 Pb.
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019893338.7/GILMainOn ShelfGeneral 
4
ID:   019157


Who was Steve Jobs? / Pollack, Pam; Belviso, Meg; O'Brien, John (ill.) 2012  Book
Pollack, Pam Book
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Publication New York, Grosset & Dunlap, 2012.
Description 105pPurple Spine
Series Who Was?
Summary/Abstract Examines the life and accomplishments of computer industry pioneer Steve Jobs, a founder of Apple Computer, Inc.
Standard Number 9780448462110 Pb.
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