| Publication |
Penguin, Portfolio, 2008.
|
| Description |
294pGrey spine
|
| Summary/Abstract |
A study of Steve Jobs' work ethics, innovations and business philosophy.
|
| Contents |
Focus : How saying 'No' saved Apple
Despotism : Apple's one-man focus group
Perfectionism : Product design and the pursuit of excellence
Elitism : Hire only A players, fire the bozos
Passion : Putting a ding in the universe
Inventive spirit : where does the innovation come from?
Case study : how it all came together with the ipod
Total control : The whole widget
Notes
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| Standard Number |
9781591841982 Pb.
|