| Publication |
Cambridge, Cambridge University Press, 2011.
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| Description |
xvii, 230pBlue spine
|
| Series |
Cambridge Resources for the IB Diploma
|
| Summary/Abstract |
This coursebook contains activities based on a wide range of international media and language sources, as well as text extracts from world literature , in English and in translation. Each chapter is designed to create a gradual progression from theory to assessment.
|
| Contents |
Language in cultural context
Close reading
Language and mass communication
The language of persuasion
Propaganda
Rhetoric
Advertising
Literature:texts and contexts
The context of composition
Types of novels
Literature : a critical study
What makes literature poetic
Glossary
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| Standard Number |
9781107400344 Pb.
|