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Advertisements: how to interpret what we see, read, and hear / Connolly, Sean 2010  Book
Connolly, Sean Book
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Publication Minnesota, Smart Apple Media, 2010.
Description 46pYellow and White Spine
Series Getting the message
Summary/Abstract Discusses the history of advertising and how business use advertising to target consumer today, including print ads, TV ads, Internet ads, and viral marketing.
Standard Number 9781599203454 Hb.
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012175659.1/CONMainOn ShelfGeneral