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P658.4 (3) answer(s).
 
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1
ID:   016757


Apple way: Twelve management lessons from the world's most innovative company / Cruikshank, Jeffrey L. 2007  Book
Cruikshank, Jeffrey L. Book
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Publication New Delhi, Tata McGraw Hill Education Private Limited, 2007.
Description xviii, 206pWhite Spine
Summary/Abstract Shows you how to use the success secrets of Steve Jobs to create a stylistic and technological revolution in any company. The computer industry has seen significant losses over the past few years, but one company has emerged with unprecedented profitability. The Apple Way examines how the company combines innovative, integrated product development, exceptional customer support, a high-performa nce corporate culture, sleek packaging, and cutting-edge marketing to keep the business ahead of the curve and on top of the game. This insightful book divulges how the company's steps--and missteps--have led to its continuing evolution, and what lessons you can learn from Apple.
Contents Chapter 1. Marvels and Margins Chapter 2. Find the Future Chapter 3. Take Their Breath Away Chapter 4. Guard the Family Jewels Chapter 5. Keep Your Friends (Reasonably) Close to You Chapter 6. Keep Your Promises Chapter 7. Build the Cult Chapter 8. Get It Out There Chapter 9. Keep Your Cool Chapter 10. Flog the Bad Guys Chapter 11. Fix Your Leaders Chapter 12. Fix Your Plan
Standard Number 007063470X Pb.
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I00904658.4/CRUMainOn ShelfGeneral 
2
ID:   010517


Art of war for executives / Tzu, Sun; Krause, Donald G. 1996  Book
Krause, Donald G. Book
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Publication London, Nicholas Braeley Publishing Limited, 1996.
Description 122pYellow Spine
Summary/Abstract A comprehensive interpretation of Sun Tzu's The Art of War combines the original classic's advice on leadership, strategy, organization, competition, and cooperation with the ideas of contemporary business philosophers.
Standard Number 1857881303 Pb.
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3
ID:   023800


Future of competition: Co-creating unique value with customers / Prahalad, C.K.; Venkat Ramaswamy 2006  Book
Prahalad, C.K. Book
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Publication New Delhi, Penguin Portfolio, 2006.
Description xiii, 256pBrown spine
Summary/Abstract Using vivid examples of companies that are discovering next practices, Prahalad and Ramaswamy discuss the key building blocks of co-creation - dialogue, access, risk assessment, and transparency (DART) - and explore how new experience technologies and social capabilities can enable robust experience environments.
Standard Number 9780143061908 Pb.
Key Words Management  IBDP  Competition  Cooperation  Strategic planning  Planning 
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I02114658.4/PRAMainOn ShelfGeneral