| Edition |
2001 (3rd edition)
|
| Publication |
UK, Oxford University Press, 1989.
|
| Description |
vi, 258pRed Spine
|
| Summary/Abstract |
A comprehensive teacher resource to meet the new GCSE specifications and the changing world of business. Contains case studies and exercises which test understanding. Provides suggestions for coursework and examination guidance for candidates.
|
| Contents |
AN INTRODUCTION TO BUSINESS
THE SMALL BUSINESS
Setting up
What type of business organisation
Costs, revenues and profits
Financing the small business
Keeping the books
Obtaining equipment and supplies
Marketing the product
THE LARGE FIRM
Expanding the business
Organising the business
Communicating
Production
Managing people
Employee relations
Marketing and selling in a large firm
THE PUBLIC SECTOR
State and local government enterprise
The Government and business
External influences
Examination guidance
INDEX
|
| Standard Number |
9780198328353 Pb.
|