Publication |
London, Michael O'Mara Books, 2020.
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Description |
222pYellow spine
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Summary/Abstract |
From Andrew Carnegie and Oprah Winfrey to Steve Jobs and Sunil Mittal, this book will teach you how to think like the best minds in the business. Drawing on the stories, experiences and words of iconic business figures from around the globe and across the years, each chapter deals with a specific aspect of entrepreneurship and the lessons they can teach us, such as: If you want to become big, you need to think big. Don't forget what makes your business scalable in the first place. Prepare your company for growing pains. Try to predict what lies ahead, but remember Warren Buffet's wise words: 'Forecasts usually tell us more of the forecaster than of the future'. Informative, educational, thought-provoking and packed full of words of wisdom from and about the world's best entrepreneurs, How to Think Like an Entrepreneur presents the ideas and methods of the business greats, allowing the reader to expand their understanding of what drives and informs successful entrepreneurship.
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Contents |
Spot your gap in the market
Back yourself
Inspiration and perspiration
Dream big..
...but start small
Have a plan
Be adaptable
Turn obstacles into opportunities
Perfect your offering
Customer is king
Embrace rivalry
Seize your moment
If at first you don't succeed..
Don't fear managed risk
Know when to beat a retreat
Surround yourself with the best
Build a brand
Sell the dream
Don't be afraid to disrupt
Scale up
Streamline
Grow into yourself graciously
Remodel the landscape
Play the long game
Negotiation is an art
Be why
Stick to your principles
Money is not the only marker of success
Share the wealth
Social entrepreneurship; philanthropy+
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Standard Number |
9781789292077 Hb.
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