| ID | 020277 |
| Call Number | 338.7/BOD |
| Title Proper | Story of Coca Cola |
| Language | ENG |
| Author | Bodden, Valerie |
| Publication | Mumbai, Jaico Publishing House, 2015. |
| Description | 72p White Spine |
| Series | Jaico's Creative Companies |
| Note | Discusses the success of the Coca-Cola product and brand, its various advertising campaigns and popularity around the world, the secrecy surrounding its formula, and other facts about its role in society, and includes a glossary. |
| Standard Number | 9788184957730 |
| Price. Qualification | Rs.135(Pb) |
| Classification Number | 338.7 |
| Key Words | UOI - Advertisements ; Brand name products ; Coca-Cola Company ; Soft drink industry - United States - History ; Carbonated beverage industry ; Soft drink industry ; UOI - Economic activities |