| ID | 019323 |
| Call Number | 658.4063/MAS |
| Title Proper | Business transformation strategies |
| Other Title Information | The strategic leader as innovation manager |
| Language | ENG |
| Author | Mascarenhas, Oswald, A.J. |
| Publication | London, Sage Publications, 2011. |
| Description | xxii, 657p Black spine |
| Note | A resource for industry professionals and consultants, this book on corporate strategy lays down the theories and models for revitalizing companies in the face of global recession. It discusses cutting edge concepts, constructs, paradigms, theories, models, and cases of corporate strategic leadership for bringing about transformation and innovation in companies. It demonstrates that great companies are those that make the leap from 'good' results to 'great' results and sustain these for at least 15 years; it explores, reviews, and analyzes great transformation strategies in this context. |
| Standard Number | 9788132105015 |
| Price. Qualification | Rs.795(Pb) |
| Classification Number | 658.4063 |
| Key Words | IBDP ; Leadership ; Technological innovations - Management ; Business ; Business management |